This book has really infuriated me. Much nonsense I have not met. In the book, terrible everything from endless self-promotion authors, terrible layout, blurred screen shots and finishing with useless case studies. It is not even case studies do not dare call - absolutely useless information, they can not give anything for the analysis and correction of other sites. Yes, sites should be tested prior to launch, but programmers are to blame - and all this banalschina covered with a thick layer of self-congratulation and generously poured incense ' grateful ' clients. But suck out of this book, and even pathetic to call it ' Internet Marketing 3. 0 ', just shows the utter lack of tact, and the authors of a sense of proportion. Plus, the authors throughout the book can not decide for whom they write the book - in the beginning is an appeal to the directors and business owners in the middle of the authors communicate with readers is a specialist in online advertising, media plans, and knowing how to count up ad templates.
The result is a complete mess, and if the book thrown all white, all unnecessary quotes, all praise of the authors and elementary blank pages, the book can be reduced to one sheet and cover.
After reading my elementary unclear what the book has received praise as annotation and recommendation from Mr. Igor ' Candle marketing ' Mann's book is not something that can give a rapid ' kick ' to whom it may be, but rather gives a completely wrong idea about Internet marketing and . Although the authors say, and all about ' tomorrow' of Internet marketing, but all their arguments about this yesterday, rather than the discovery of something new in marketing.
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